Nift Comparables
Find the most relevant public market comparables for Nift, including EV/Revenue and EV/EBITDA multiples to help you make informed investment decisions.
Company Overview
Nift is a gifting platform that helps brands discover new customers through gifts at key moments of the consumer experience. It offers an alternative to traditional advertising by matching consumers with brands they may like through personalized thank-you gifts, rather than relying on transactional content-for-attention models.
Business Model
Two-sided marketplace connecting businesses with consumers through personalized gifts. Businesses use Nift's platform to offer gifts to high-value customers of partner apps, incentivizing trial of new products and services.
Target Customers
Direct-to-consumer (DTC) brands, consumer apps, restaurant groups, and small businesses seeking efficient customer acquisition.
Specific Focus
Gifting platform for customer acquisition and engagement.
Location
Boston, Massachusetts
CEO
Elery Pfeffer
Industry
Software & services
Sub Sector
Marketing Technology
3yr Revenue Growth
1,111%
Website
Public Market Comparables
Below are the key valuation metrics for companies similar to Nift in the Technology sector. These metrics can help you understand how the market values companies with similar business models and growth profiles.
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As a leading player in the Software & services industry within the Technology sector, Nift operates in the specialized Marketing Technology sub-sector. Understanding how Nift compares to its public market comps is essential for accurate valuation and strategic decision-making.
Our comprehensive analysis includes detailed comparables (compsets) featuring similar companies in the Marketing Technology space, with complete financial metrics, growth trajectories, and competitive positioning insights that go beyond the surface-level data shown above.
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