Measured Comparables

Find the most relevant public market comparables for Measured, including EV/Revenue and EV/EBITDA multiples to help you make informed investment decisions.

Company Overview

Measured provides an incrementality-based attribution and media spend optimization platform for direct-to-consumer (DTC) brands. The platform helps marketers measure the incremental impact of their advertising and maximize ROI. It offers features such as reporting and optimization, testing and insights, and data management services.

Business Model

SaaS (Software as a Service)

Target Customers

Direct-to-consumer (DTC) brands and marketing agencies

Specific Focus

Incrementality measurement and media optimization

Location

Austin, Texas

CEO

Trevor Testwuide

Industry

Software & services

Sub Sector

Marketing Technology, Advertising Technology

3yr Revenue Growth

355%

Public Market Comparables

Below are the key valuation metrics for companies similar to Measured in the Technology sector. These metrics can help you understand how the market values companies with similar business models and growth profiles.

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Unlock the Full Measured Compset

As a leading player in the Software & services industry within the Technology sector, Measured operates in the specialized Marketing Technology, Advertising Technology sub-sector. Understanding how Measured compares to its public market comps is essential for accurate valuation and strategic decision-making.

Our comprehensive analysis includes detailed comparables (compsets) featuring similar companies in the Marketing Technology, Advertising Technology space, with complete financial metrics, growth trajectories, and competitive positioning insights that go beyond the surface-level data shown above.

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